How TurnUp solves frontdesk churn in dentistry by 10%

People First. Always.

I’ve always been a big believer that people form the foundation of any business. So when I stepped away from my previous company, I made a clear decision: I wanted to make a real difference. To build something that could positively impact lives — at scale.

That’s when TurnUp World came into my life.
And I realized: this wasn’t just another startup. This was a chance to improve the lives of every stakeholder involved in medical care.

Where better to start than with the most tangible pain point in healthcare logistics?
No-shows.

Dentistry: the Pain, the Potential

Few sectors suffer as much from no-shows and last-minute cancellations as dentistry.
Up to 25% of appointments are cancelled, rescheduled, or simply missed. That’s not just frustrating — it’s operational chaos and a serious hit to revenue and care access.

We knew we had work to do. The product had to be smarter, faster, bolder.
So we built it.

A few months ago, we launched the new and improved TurnUp World platform:

✅ Detect no-shows in real-time
✅ Confirm attendance or process a cancellation
✅ Automatically replace the cancelled slot with a waiting patient

The result? Up to 10% more revenue, and a meaningful increase in healthcare capacity.

But today, I don’t want to talk about dentists or patients.
I want to shine a light on the silent heroes behind the scenes: The front desk teams.

The Front Desk Is Burning Out

In practice after practice, we’ve seen front desk teams buried under calls, emails, admin, and stress. These are the people who quietly hold everything together — often without a pause, and without the recognition they deserve.

Healthcare never sleeps. Neither do they.

So when my colleague Nicolas walks into a clinic and says we can solve no-shows and last-minute gaps automatically, the response is always the same:
“Really? Show us.”

We’ve had people cheer. We’ve had people cry. We’ve had people shake their heads in disbelief. Because they’ve spent years chasing voicemails, rebooking cancellations manually, juggling angry patients and chaotic agendas.

And over half of last-minute cancellations (less than 24h) still don’t get filled back in — that’s a 4% monthly revenue leak, right there.

Even when dentists are understanding, their teams still feel the sting of failure every time a chair stays empty.

Losing the Warrior at the Front

Finding the right people is hard.
But losing your best person — the one who knows every patient, every quirk, every rhythm of your practice — that’s brutal.

It takes months, sometimes years, to turn a good hire into a front desk warrior.
And when they leave, you don’t just lose a person.
You lose experience, trust, continuity… and momentum.

So how does TurnUp help?

💡 The Untapped Power of the Front Desk

What often gets overlooked in dental practices isn’t the equipment, the scheduling software, or even the treatment protocols — it’s the heartbeat of the operation: the front desk.

This is where pressure builds. It’s where every cancellation, every rescheduling, every voicemail lands — and where the emotional toll of last-minute chaos quietly piles up. But it’s also where the greatest opportunity for impact lies.

At TurnUp, we don’t replace people. We elevate them.
Our AI handles the repetitive grunt work — managing cancellations, confirming attendance, rebooking from the waitlist, automating patient communication.

What we give back? Over 50 hours a month in focused, meaningful time. Time that lets your front desk reconnect with patients, improve communication, and proactively contribute to the quality of care.

This isn’t just about optimizing workflows. It’s about restoring dignity, purpose, and space to the role — transforming the front desk from a firefighting unit into a proactive care engine.

That shift pays off far beyond productivity. It creates energy. Loyalty. Continuity.
And yes — less churn.

Retention isn’t just an HR KPI. It’s a symptom of a workplace that feels better, works better, and performs better — sustainably.

So next time your front desk says they’d love to work with TurnUp…
Listen closely.
They’re not just asking for a tool. They’re asking for balance, breathing room, and the chance to do their job — better.

Because at TurnUp, we believe:

Solve NoShow. Empower People. Expand Care.